Nature’s Variety Instinct Cat Food Review

Last Updated February 7, 2020

Instinct cat foods are immensely packed with nutrition, having been designed for raw diets. It’s no doubt that raw nutrition offers cats more health benefits than any other cooked or commonly sourced cat food. Nature’s Variety believes in empowering cats with what their bodies crave for and what they need to thrive on. Thus, with powerful protein diets, Instinct cat foods are the best selections for your cat anytime, any day. We’ve put together a list of five most recommended Instinct cat foods for purchase, with a review on each of them and why it’s perfect for your cat.

Nature’s Variety Instinct Cat Food Review


This cat food from Nature’s Variety Instinct is our best choice for purchase, simply because it’s the definition of what your cat needs. It was intuitively crafted based on the natural wild diet that cats normally thrived on in the wild. Natural Variety Instinct believes in the benefits of raw diets for cats, and how it gives them a boost for all daily activities. Thus, the Instinct Original Grain-Free Recipe with Real Salmon was formed. Comprising high protein ingredients, this food is the best for cats with weak and lean muscles. More so, the proteins help to deliver healthy weights for all cats.

This Instinct raw cat food has one of the most insightful ingredient compositions that will get pet owners pumped to purchase this food for their cat. Having up to 77% of real animal ingredients combined with essential healthy oils; and 23% of fruits and vegetables as well as nutritious wholesome ingredients, there’s enough room for positive developments with your feline.

What’s more, salmon, which happens to be a highly nutritious form of protein, makes up the first ingredient in this meal. For a raw sensation, the Salmon was wild-caught and tenderized to the perfect taste and texture for cats.  This meal possesses no form of grain components to allow easy digestion. Plus, excluding any form of by-protein meal, corn, soy, or any artificial implementations, your cat’s safety is guaranteed at all points. This kibble recipe also has the right amounts of antioxidants, fatty acids, alongside multiple nutrients for you to see visible and positive changes in your cat’s health. 

4470 kilocalories per kg

42% minimum crude protein

18% minimum crude fat

3% maximum crude fiber

  • Brand: Instinct
  • Model: 769949658764
  • Weight: 4.5 pounds


Nature’s Variety put a Raw Boost trademark on this cat food to simply indicate the extreme nutritional value that it has. More concisely, this was done in a natural and raw dimension. The first step that was taken to give this meal a raw boost is the grain-free composition, which assures easy digestion and allows the natural taste of the raw diet to emanate. The next step that was taken towards the raw boost delivery is the high protein incorporation. This is predominant with the type of food normally eaten by cats in the wild and is a rich source of healthy nutrition for them. Taking into consideration the final step for a pronounced raw nutrition into this Instinct raw boost cat food, which is none other than a freeze-dried raw meat composition, there’s an effortless ring of nutritional value attached to this product.

Freeze drying is a food preservation method that preserves the natural tastes of meals throughout and after the drying process, as well as the nutrients embedded in it. The food is placed into a vacuum where the moisture content is removed through a sublimation process – which is when water turns directly from ice to vapor. The reason why freeze drying is a common choice for pet foods is because it preserves the structural component of the food at all stages. Nature’s Variety Instinct implemented this strategy with this meal, and with the use of cage-free real chicken, they delivered an incredible nutritional boost in this package compared to other regularly sourced meals.

4279 kilocalories per kg

37% minimum crude protein

20.5% minimum crude fat

4% maximum crude fiber

  • Brand: Instinct
  • Model: 769949658832
  • Weight: 2 pounds


Raw Boost Mixers is a trademark from Instinct that was created to gear up pet owners with more nutrition in their cats’ bowl. These mixers are majorly used to top up kibble and provide a burst of flavor and nutrition with every bite. The Instinct Raw Boost Mixers Farm Raised Rabbit Recipe has been minimally processed to deliver a burst of flavor and retain maximum nutrients, and this was done through the freeze-drying method of preservation. What’s more, the raw whole-food ingredients were taken through this process to assure your cat gets optimal health benefits despite this product’s use as just a topper.

Farm Raised rabbit is the base ingredient of this meal, and was insightfully combined with pork organs for an immense flavor outburst, as well as more protein and nutritious content. This incorporation provides energy for daily activities and for a healthy lifestyle. More so, it aids in the formation of strong muscles and healthy weights. Nature’s Variety also added non-genetically modified fruits and vegetables for a rush of vitamins and minerals, as well providing antioxidants for a healthy system, and strengthening the immune system to keep your feline healthy at all times. Packed with tons of healthy fats, there’s bound to be major improvements with the luster on your cat’s skin and coat. Plus, being made without grain, corn, wheat, or artificial implementations, your cat’s stomach and gut are undoubtedly in safe hands.

3697 kilocalories per kg

40% minimum crude protein

15% minimum crude fat

15% maximum crude fiber

  • Brand: Instinct
  • Model: 769949602170
  • Weight: 6.1 ounces


Nature’s Variety specially formulated this recipe for simplicity and clarity, and most especially for the cats with sensitive stomachs. The Instinct Limited Ingredient Diet Grain-Free Recipe is comprised solely of protein and vegetable nutrition. This was developed to help pet owners monitor their cats’ health by knowing exactly what’s going into their stomachs per time. Due to the small ingredient base, the brand had to make a highly nutritious selection, so that without a doubt, pets can get a substantial boost in nutrition. Thus, duck was selected as the singular protein component of this food, which has an array of nutritional benefits. In particular, they sourced only cage-free healthy ducks to implement into this meal. Duck makes an excellent incorporation because of its easy digestible nature, making it great for all cats to intake. It’s a flavorsome form of protein that is undeniably irresistible for cats, and is packed with enough essential amino acids to build its body and boosts the immune system.

There’s also a bountiful supply of natural Omegas to help your feline’s skin and coat have a vibrant glow, and enough antioxidants for proper cell formation. This Instinct kitten food doesn’t have any other protein components such as eggs, dairy, chicken, and the likes of such, but is only limited to one animal protein composition. Likewise, there are no grains, corn, or wheat; just one vegetable component for a guaranteed healthy lifestyle, making this product a best value option for purchase.

You may also like our review of the Cat Food for Sensitive Stomachs.

4060 kilocalories per kg

27% minimum crude protein

17% minimum crude fat

3% maximum crude fiber

  • Brand: Instinct
  • Model: 769949658733
  • Weight: 5 pounds


The Ultimate Protein trademark that Nature’s Variety distinctively put on this product and its in-depth meaning, is one of the reasons why this product is our premium selection for purchase. The brand decided to create a product that solely depicts the true meaning of raw nutrition based on their motto for production. Thus, they packed this meal with more protein than pet owners could possibly ask for, combined with an easy digestible nature for proper absorption of the nutrients. This Instinct dry cat food has offers 95% protein content, all sourced from real chicken. This is three times more than any average incorporation of protein into a diet, with a bonus of no animal meals to obscure the intense raw nutrition.

For healthy and noticeable growth and development, this meal is an excellent choice. It contains enough natural Omegas to improve the luster on your cat’s skin and coat. More essentially, the presence of antioxidants ensures the immune system is at optimal working capacity. Nature’s Variety describes the components of this food as one having an unmatched digestibility level. This was incorporated with an array of natural probiotics aiding in digestion, as well as maintaining a healthy gut. Probiotics, in general, regulates the healthy bacteria  inside the body for proper digestive processes. With this implementation, all nutritional components of this meal are guaranteed to be used up by your feline’s system, with a surety of development in health.

4470 kilocalories per kg

47% minimum crude protein

17% minimum crude fat

3% maximum crude fiber

  • Brand: Instinct
  • Model: 769949658535
  • Weight: 4 pounds

Nature’s Variety Instinct Cat Food Buying Guide

Company Information

Nature’s Variety began at Lincoln, Nebraska with a drive to provide empowering meals for pets around the world. With a belief that only raw and natural diets can provide the nutritional benefits that cats require, this brand developed a driving force for production. Thus, all Instinct recipes are formed in the line of raw nutrition with an added benefit of grain-free components. Despite the Instinct cat food recall on its Wild Venison cat food product some years ago, they have sustained a creditable identity as a top notch brand, and this can be seen in multiple Instinct cat food reviews.

Why Choose this Brand?

  • Raw diets

Raw diets undoubtedly provide a high degree of nutrition for cats. Considering it was the major source of food they thrived on in the wild, it’s no doubt that raw nutrition sustains them with enough energy and healthy weights for daily activities.

  • Freeze-dried foods

Nature’s Variety incorporated freeze-dried meats into their meals as a booster of raw nutrition. The process of freeze drying helps to retain the natural structural component of the food as well as helping to preserve its taste and nutrients. It’s a great incorporation for cat foods and provides all they need for a healthy lifestyle.

  • Grain-free components

Nature’s Variety foods are entirely grain-free, meaning a healthy composition for your cats to enjoy. More especially, it ensures there’s easy digestibility with every meal.

  • High protein diets

As a form of raw nutrition, there has to be a high protein incorporation. Thankfully, Nature’s Variety doesn’t fall short on this aspect. Their meals comprise of high protein ingredients sourced from only healthy sources and backgrounds, in order to deliver enough nutrition for growth and development.

You may also like our other cat food guides and reviews, such as Freeze Dried Cat Food and Grain Free Cat Food.

Gray cat eating food

Ingredient Analysis

  • Salmon

Salmon is a thoughtful incorporation into any cat recipe as cats are general lovers of fish. More essentially, Salmon is a highly nutritious protein food. It has natural Omega compositions which is great for the heart as well as the brain.

  • Chicken

Chicken is an incredibly rich source of protein that promotes healthy weights in cats and ensures that strong muscles are built. Apart from its nutritional composition, it’s a perfect tasting implementation for cat food.

  • Duck

Duck meat is a powerful protein incorporation for cat foods, especially for hypoallergenic diet meals. It is a healthy form of protein known to possess huge amounts of monounsaturated fatty acids, also known as healthy fats. This is great at reducing cholesterol levels and helping with all heart and circulatory system functions.

  • Rabbit

Nature’s Variety incorporates rabbit meat into their recipes, and this is because rabbit essentially has a lot of nutritional benefits ranging from being low in fat to possessing great amounts of building block components. It also offers an array of vitamins and minerals needed for boosting the general health of cats.

Pros & Cons

  • Highly nutritious
  • Easy to digest
  • High protein composition
  • Strengthens immune system
  • May cause vomiting
  • May cause stomach upset or diarrhea
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